It is no secret that the pandemic has changed consumer behaviour. After a year of restricted movement in physical spaces, buying online is almost second nature now.
Even with food and groceries — a segment with a large offline component — new buying habits have emerged in the last one year. The success of direct-to-consumer (D2C) food brands and the rapid growth of online grocers bear testimony to this.
But what if new-age technology could be blended with traditional grocery buying habits so as to offer the best of both worlds to consumers?
This is what VegEase, a born-in-the-pandemic startup, is doing with its online-to-offline model of delivering fruits and vegetables.
Read more at: https://yourstory.com/2021/04/bootstrapped-startup-vegease-grocery-cart-doorstep-delivery
