COVID 2nd wave: Ecommerce firms step up efforts to protect associates, ensure deliveries

According to senior executives in the industry, demand in categories like grocery, essential items like sanitizes and masks, books, consumer electronics and appliances has gone up in the past few weeks across various parts of the country.

With night curfews and weekend lockdowns driving bigger orders for ecommerce companies, these online platforms are stepping up efforts to protect their associates, including delivery staff, and ensure safe delivery of orders to customers.

According to senior executives in the industry, demand in categories like grocery, essential items like sanitisers and masks, books, consumer electronics and appliances has gone up in the past few weeks across various parts of the country.

There has been a 60 percent spike in demand in the markets that are adversely affected by the second wave. The significant surge in demand is in categories such as -- packaged foods i.e. ready to eat and ready to cook -- up to 80 percent, frozen foods - up to 500 percent, and packaged milk, and milk products - 150 percent.

Read more at: https://yourstory.com/2021/04/covid-second-wave-ecommerce-firms-step-up-ensures-deliveries



Viplov Kumar

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