How a cancer survivor decided to start this Vadodara-based wellness brand

Founded in 2019, Vadodara-based wellness startup Anahata manufactures and sells skincare and food products. Its workforce comprises 70 percent of women.

About 12 years ago, Radhika Iyer Talati was introduced to Ayurveda, meditation, and naturopathy when she travelled to the Himalayas. At the time, Radhika — who was diagnosed with first-stage breast cancer and later uterine cancer — was seeking a complete lifestyle change to help her fight the disease, even as she was receiving allopathy treatment.


Cut to 11 years later in 2019, Radhika — who has seen first hand the value of sustainable living and the benefits of focusing on making positive lifestyle changes — is the founder of organic food-based startup Anahata. A health and wellness brand, Radhika started Anahata to address the growing demand for organic products as people turn more conscious about health, wellness, and sustainable living.

Explaining the brand name, Radhika says, “The Vedas and the Puranas mention Anahata or the ‘Heart Chakra,’ which is present in all of us, and epitomises balance, serenity, and compassion — a mantra we follow to make a conscious effort to inculcate in our brand as a whole.” 

The 11-year journey to starting up  Anahata makes handcrafted, chemical-free products. In fact, some of the ideas for her recipes come from her 11 years of travels in the Himalayas, where she met sages, travellers, yogis, international students, locals, and various people, who shared these recipes with her. 

Read more at: https://yourstory.com/2021/03/startup-bharat-cancer-survivor-start-wellness-skincare-brand-anahata?utm_source=Emailutm_medium=YourStoryBuzz__sta=vhg.uosvpxIFFsoinsjsfjsvs%7CYVUU__stm_medium=email__stm_source=smartech


Abhinav Patil

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