Social Media Interns support the digital media staff to develop and implement outreach and promotional campaigns to boost brand engagement and increase revenue. The duties and responsibilities of a Social Media Intern include:
Social Media Intern skills and qualifications
A great Social Media Intern will have excellent writing and oral communication skills. The ideal candidate can have a background in communications, journalism, or digital media. A Social Media Intern will have a certificate or diploma in digital media, search engine optimization or a related field. He/she will also be proficient with word processing software and other media processing applications. However, it is not necessary for the intern to have a college degree in the social media space if they have equivalent working experience.
An ideal Social Media Intern will have an in-depth knowledge of social media platforms. The intern will be comfortable creating and managing multiple social media accounts, developing content to inform, educate and engage the brand’s audience to increase awareness and achieve marketing goals. The intern should also have a capability in analysing the social growth. An exceptional candidate will have a working knowledge of the major content management systems and social media analytics and be experienced in running targeted ads on social media sites.
The intern should have the capability to achieve high value targets. Preference would be given to those who have conducted campus/student ambassadorship program.